Balancing Tradition & Innovation | &Barr
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Balancing Tradition &

Innovation

Pete Barr Discusses &Barr’s Nearly 70-Year Legacy 

President and CEO of &Barr, Pete Barr, recently spoke with Orlando Business Journal Editor-in-Chief Richard Bilbao on the Florida Business Minds podcast to discuss the past, present and future of &Barr.  

As &Barr approaches its 70th anniversary in 2027, Pete reflected on the agency’s history, the evolution of the advertising industry and how &Barr continues to embrace innovation, including AI, while staying true to its roots.  

“It’s not or, it’s and. We are traditional, rooted, trustworthy and we are progressive and contemporary … I think you have to have both to be successful,” Pete shared. 

The two also discussed &Barr’s recognition on Orlando Business Journal’s Golden 100 List, which recognizes some of Central Florida’s largest privately held companies. 

Listen to the full to hear more from Pete about &Barr’s journey and his perspective on the future of the advertising industry.

Listen to the full podcast here.