2022 Wasn’t About The Race, But Rather The Camaraderie That Fueled Us. By: Meg Rosenoff, Senior Copywriter In 2022, we mushed. Yes, you read that right. We mushed. When thinking back on one of the greatest years in our agency’s storied history, sled dogs might not seem like the most obvious analogy, but perhaps it’s the […]
By: Christian Wojciechowski, VP, Creative Director I’m not sure when these words found their way into our atmosphere for the first time or who said them. I don’t know what the initial reaction was or even the catalyst to such a profound thought.Nor could I even guess who held out the longest, who caved first, or […]
&Barr’s 2022 Open House By: Meg Rosenoff, Senior Copywriter SWINGING INTO 65 For many, turning 65 means winding down after a lifetime of work. But us, we’ve only just started jamming. They say if you want to go fast, go alone, but if you want to go far, go together. It’s absolutely true; we owe these […]
What’s Going On Online Right Now? By: Grace Midtgard, Social Media Manager It’s a strange time to be on social media. You may be seeing confusing headlines about Elon Musk (yes, the rocket ship guy) buying Twitter. You may be hearing the same sound played over and over from that “clock” app. And you may be […]
Google Phases Out Universal Analytics By: Zack Bower, Digital Marketing & Analytics Supervisor Earlier this year, Google announced the sunsetting of Universal Analytics, effective July 1st, 2023. The shift to Google Analytics 4 will introduce some key updates across the board, including setup, capabilities, aggregation, and reporting. See below for some of the key differentiators to […]
An Inside Look At Our Agency’s History 65 years is a lifetime. Enough time to grow up—to go through the awkward teenager stage, but also to find the maturity needed to know who you really are. In business since 1957, we’re a full-service Advertising and Public Relations agency out of sunny Orlando, Florida. We believe […]
An Interns Perspective On Our Work Culture By: Haley Duford, Summer 2023 PR Intern As a UF college student searching for internship experience in the public relations industry, I saw many opportunities through LinkedIn and career fairs. Most internships were not feasible for a full-time college student living in Gainesville. I also needed something with flexible […]