Industry Insights Archives | Page 2 of 13 | &Barr
  1. Mastering the Art of April Fool’s Day on Social Media

    Being Clever is Key By: Grace Midtgard, Social Media Manager Brands That Have Mastered the Art of April Fool’s Day on Social Media  Every April 1st, social media managers have the opportunity to turn brand pages into a playground of pranks, fake products, and hilarious announcements. What used to be a day where you prank […]

  2. The Power of Balance

    How &Barr Fuels Creativity and Success  By: Kimberly (KJ) Saffran, Senior Account Executive Stepping into a new year isn’t just about setting goals—it’s about resetting, recharging, and bringing fresh energy to the work we love. This past holiday season, our leadership team gave us the invaluable gift of time, closing our office from Christmas through […]

  3. The Power of a Great Story

    The Real Winners of March Madness: What Brands Can Learn By: Nathan Shield, Account Coordinator As March Madness rolls around, one thing is guaranteed. Someone will cut down the nets and a new champion will be crowned. But let’s be honest. Give it a year, five years, or a decade, and most people won’t remember […]

  4. Our Super Bowl Ad Recap

    &Barr’s Hot Takes, Hits, and Misses By: Your &Barr Team Ah, the Super Bowl. A time for armchair quarterbacks, coaches, and most importantly creative directors to come out of the woodwork and let the other fine folks at their parties know exactly why every decision was the wrong one. And though you may not have […]

  5. The Train of Thought is a Rocket 

    A Reflection on Ideating  By: Rachel Clements, Senior Art Director I think it’s Tuesday still. There’s a slew of dogeared Communication Arts books laid open on the floor around a bag of Tostitos and a tub of Publix buffalo chicken dip. Doc (a stuffed animal giraffe from the Brevard Zoo) looks at us gleefully as […]

  6. &Barr 3.0

    Fresh Design, Same Mission By: Morgan Lyons, Account Executive Okay, we’ll save you the guesswork. We’ve launched our new website! As an advertising agency dedicated to creativity, innovation, and delivering exceptional results, we wanted our digital presence to reflect the same energy and professionalism we bring to every project. Whether you’re a valued client, a […]

  7. The Future is Now

    &Barr’s Bold Step Into AI By: Douglas White, Chief Operating Officer Artificial Intelligence (AI) is arguably one of the most impactful technologies of our lifetime. At &Barr, we’ve always been pioneers, seeking out ways to leverage innovation for the benefit of our clients. Recognizing the transformative potential of AI early on, we’ve spent the past […]