Jeanette Johnson

Director of Growth & Innovation

As &Barr’s Director of Growth & Innovation, Jeanette Johnson does more than drive new business; she helps shape what’s next. A natural leader in new business development and innovation, Jeanette brings a founder’s mindset to everything she touches, with a track record of building award-winning business concepts and scaling brands from the ground up.

Jeanette’s background spans both classical agency and brand-side training, giving her a rare ability to balance strategic growth with brand stewardship. That means she understands what it takes to preserve the identity and legacy of heritage brands like This Old House, Curious George, and Antiques Roadshow while knowing when to push and grow a new challenger in a space, like her own online style platform. That platform served as proof of Jeanette’s business acumen as it went on to attract partnerships with VISIT FLORIDA, Macy’s, Nordstrom, Neiman Marcus, Carnival Cruise Lines and many, many more.

Offline, her downtown Orlando photo studio earned a Synapse Innovation Award while bringing her closer to The City Beautiful, celebrating work with Orlando City Soccer, AdventHealth, and the Orlando Science Center.

That entrepreneurial mindset and range radiate from her office at 600 E Washington. The experience Jeanette brings means that when she sees a prospective partner, she’s looking at them from the same perspective an owner would, making her insights sharp, relevant, and vital to the conversation.